The Telegraph reported today that Apple is thought to have agreed to develop a simple tool to help consumers seamlessly shift to Android platforms.
According to a senior industry source, Apple has privately agreed to develop a simple tool to help consumers shift data such as contacts, music and photos if they move to Android. Major European telecoms operators are concerned that only a tiny fraction of customers ever move off the iPhone, in part because of the technical hassle of transferring data.
The operators fear that the lack of switching weakens their hand in commercial negotiations with Apple, which holds the mobile industry’s strongest card in the iPhone. Its popularity among more affluent consumers means operators are dependent on supplies for most of their profits. You can read more about this emerging story at Telegraph.